Throughout the year there are ample opportunities to tie your social media efforts to national days and weeks of celebration in STEM, workforce development, and diversity initiatives. We have put together sample social media information for you so that you can effortlessly engage in these celebrations yourself.

Below every month will be a campaign list with descriptions for you to find, the hashtags, info, and more.

Some campaigns will correspond to certain days of the month, those will be below in a bulleted list

You can edit these however you see fit to match your own voice or objectives. If you see something missing from this calendar that you’d like us to include, or have materials you’re already creating for these events, reach out to us so that we can be sure to share them as well! For more information, contact Najee Ellerbe, Najee.Ellerbe@stemconnector.com


May

National Skilled Trades Day

  • When: May 6th
  • Hashtag: #NationalSkilledTradesDay,#STEM, #SkillsGap
  • Website: https://www.cmtcompanies.com/national-skilled-trades-day/
  • Tweet:  Happy #NationalSkilledTradesDay! The #STEM community in Pennsylvania, is committed to growing access to the skills required to succeed in high-demand trades jobs that keep our world going.
  • LinkedIN: Happy #NationalSkilledTradesDay. Today we recognize the people who help power our country, make sure our heating and cooling systems are working properly, keep our water safe and clean, our cars moving and so much more. We appreciate you for all that you do!

National Space Day

  • When: May 1st
  • Hashtag: #SpaceDay
  • Website: https://www.lockheedmartin.com/en-us/capabilities/space.html
  • Tweet:  #SpaceDay is the annual celebration, created by @LockheedMartin, of all things astronomy, extraterrestrial and amazing achievements and opportunities in the exploration and use of space.
  • LinkedIN: Today is #SpaceDay. This day was created by @LockheedMartin with the goal of the observance is to promote math, science, technology, and engineering education in young people.

Teacher Appreciation Week

  • When: May 4th-8th
  • Hashtag: #TeacherAppreciationWeek #ThankATeacher
  • Website: https://www.pta.org/home/events/PTA-Teacher-Appreciation-Week
  • Tweet: This week is #TeacherAppreciationWeek and teachers give us so much. We know we can’t ever thank them enough, but we can take a moment during National Teacher Appreciation Week to share our appreciation for the exceptional educators in our lives.
  • LinkedIN: Our teachers are tasked with equipping our young people with the knowledge and skills needed to succeed. For #TeacherAppreciationWeek, and moving forward, let’s appreciate and value teachers going above and beyond, day in and day out.

January

National Mentoring Month

January 9 – National Static Electricity Day

  • National Mentoring Month
    Main Hashtag: #MentorIRL #MentoringMonth
    Other Relevant Hashtags: #ThankYourMentor
    Website: https://www.mentoring.org/new-site/wp-content/uploads/2019/10/NMM-2020-Digital-Engagement-Toolkit.pdf
    Sample Tweets:

    • This National #MentoringMonth, you can make a difference in a young person’s life and help them to succeed. Become a mentor in real life today at bit.ly/BeAMentorIRL #MentorIRL
    • Research shows that there is something most Americans agree on: mentoring relationships are powerful tools for connection & are critical to our country’s future. This #MentoringMonth, help inspire others to join the mentoring movement at bit.ly/BeAMentorIRL #MentorIRL
    • This National #MentoringMonth, thank the mentors in your life by sharing your mentoring story using #ThankYourMentor! Share your story at www.mentoring.org/stories to help inspire others to join the mentoring field!

February

Black History Month
Engineers Week
Feb 11- Light a Spark: Empowering Women and Girls in STEM
Feb 20 – Introduce a Girl to Engineering Day

  • Black History Month
    Main Hashtag: #BlackHistoryMonth
    Other Relevant Hashtags: #adding2bhm, #myblackhistory

March

Women’s History Month

When: All month
Hashtag: #MWMentors, #WomenInSTEM, #IWD2020
Handle: @MillionWomenMentors & @STEMConnector
Website: https://womenshistorymonth.gov/

Other hashtags to use your social media posts

  • Women’s History Month: #WomensHistoryMonth
  • International Women’s Day (March 8th): #IWD2020
  • Million Women Mentors: #MWMentors
  • Other: #WomenInSTEM, #GirlsInSTEM, #GenderEquality

Sample Tweets for Twitter

  • STEMConnector celebrates Women’s History Month with the purpose of commemorating and encouraging the study, observance and celebration of the vital role of women in American history. #WomenInSTEM #IWD2020 #WomensHistoryMonth
  • Our world is full of powerful #women — including scientists, engineers, and the mathematicians and the family members who support them. We are extremely proud to serve support and showcase these women. Happy Women’s History Month! #WomenInSTEM #IWD2020 #WomensHistoryMonth

Sample Posts for Facebook/LinkedIN

  • March is Women’s History Month, global celebration dedicated to commemorating the social, economic, cultural, and political accomplishments of women throughout the globe. It’s also a day that encourages action to accelerate gender parity. Which woman do you most admire? #WomeninSTEM #GenderEquality
  • This Women’s History Month, we celebrate the extraordinary women who have helped shape our country by breaking down barriers.

 MWM Women in STEM Myths Vs. Facts

  1. Myth: Boys are more interested in #STEM during #K12. Fact: Research demonstrates girls maintain and lose interest at similar rates as boys. #WomenInSTEM #MWMentors. Click to download image.
  2. Myth: Men outpace women in #STEM subjects. Fact: Research shows women are just as proficient as men in STEAM subjects throughout K-12 into postsecondary. #WomenInSTEM #MWMentors. Click to download image.
  3. Myth: Women don’t pursue #STEM majors in #HigherEd because of lack of interest. Fact: Women are significantly less likely to earn STEM degrees than men but enter college with same level of intent. #WomenInSTEM #MWMentors. Click to download image.
  4. Myth: Women leave STEM jobs at the same rate they leave non-STEM jobs. Fact: Women leave STEM jobs at a rate of 50% than women leave non-STEM jobs at a rate of 20% #WomenInSTEM #MWMentors. Click to download image.

Million Women Mentors International Women’s Day Webinar

When: Monday, March 9th @ 12pm ET
Hashtag: #MWMentors, #WomenInSTEM, #IWD2020
Handle: @MillionWomenMentors & @STEMConnector
Website: https://www.millionwmentors.com

Hashtags to use your social media posts

  • Women’s History Month: #WomensHistoryMonth
  • International Women’s Day (March 8th): #IWD2020
  • This year’s theme for IWD: #EachForEqual
  • Million Women Mentors: #MWMentors
  • Other: #WomenInSTEM, #GirlsInSTEM, #GenderEquality

This year’s International Women’s Day theme is #EachforEqual; we’ll hear from a cross-sector of leaders on how we can actively choose to challenge stereotypes, fight bias, broaden perceptions, improve situations and celebrate women’s achievements, as well as a bit about what our members and partners are doing to help create a gender equal world.

When: Monday, March 9th at 12:00pm ET

Sample Tweets for Twitter

  • Join @MillionWMentors on #IWD2020 on MON, March 9th @ 12PM ET for the #EachforEqual Webinar to hear cross-sector leaders discuss challenging stereotypes, celebrating women’s achievements, how create a gender equal world, and more. Register here: http://b.link/zoom84
  • For #IWD2020 on MON March 9th, @Susankneely & leaders from @Deloitte, @JacobsonGroup, @TCS_LATAM, & @wellsfargo are discussing challenging stereotypes, celebrating women’s achievements, and more on @MillionWMentors #EachforEquity Register here: http://b.link/zoom84

Sample Posts for Facebook/LinkedIN

Join @MillionWMentors on #IWD2020 on MON, March 9th @ 12PM ET for the #EachforEqual Webinar to hear cross-sector leaders discuss challenging stereotypes, celebrating women’s achievements, how create a gender equal world, and more.

Confirmed speakers include:

  • Terri Cooper, Chief Inclusion Officer, Deloitte
  • Bethany Hall-Long, Lieutenant Governor, Delaware
  • Salvador Enriquez, Supplier Diversity Manager, Wells Fargo
  • Susan Neely, President & CEO, ACLI
  • Margaret Resce Milknit, Managing Partner, The Jacobson Group
  • Sheila Boyington, National States Chair, MWM
  • Angelina Barquin, Regional Manager, Corporate Social Responsibility, Tata Consultancy Services
  • Komal Rana, Corporate Social Responsibility, Tata Consultancy Services, India

National Pi Day

When: March 14
Hashtag: #PiDay, #NationalPiDay
Handles: @STEMConnector
Website: https://www.piday.org/

Sample Posts for Twitter

  • March 14 is celebrated as Pi Day, as it falls on the 14th day of the third month, or 3.14 — the first three digits of pi. #NationalPiDay

Info:

The first calculation of pi was done by Archimedes of Syracuse (287-212), an ancient Greek mathematician and astronomer. He calculated the area of a circle with the use of the Pythagorean Theorem. Pi has been used by different cultures throughout history. The ancient Babylonians and Egyptians used approximations for pi when calculating the area of a circle. Zu Chongzhi (429–501), a Chinese mathematician, created his own ratio that approximated pi in much the same way Archimedes did. Georges-Louis Leclerc (1707-1788), a French mathematician, showed that Pi could be calculated with probability. Since its inception, pi has been used every day. Engineering, construction, GPS, simulation, radio, TV, telephones, power generation, motors…all of this is possible thanks to the magic of pi! Some historians even debate whether pi was used when the ancient Pyramids of Giza were constructed because the structures are nearly perfect geometrically number, it will continue infinitely without repetition or pattern.

April

Mathematics Awareness Month
When: All of April
Hashtag: #MathStatMonth #STEM
Handle: @MathAware, @amermathsoc
Website: www.ams.org/mathstatmonth/msamhome
Website: www.ams.org/mathstatmonth/math-stat-month-web.pdf

Tweet: April is #MathStatMonth. With math and statistics being such a huge part of #STEM, we want to bring attention and appreciation of these subjects that push innovation in society.

LinkedIN: April is Mathematics and Statistics Awareness Month! This month, we recognize the key role both subjects play in tackling real-world problems and advancing technology.

National Robotics Week
When: April 4-12
Hashtag: #RoboWeek
Handles: @RoboWeek, @iRobot
Website: www.nationalroboticsweek.org/

Tweet: April 4-12th is National Robotics Week and events are happening in all 50 states! Find a #STEM #RoboWeek event near you here: https://bit.ly/2R0NgdM

LinkedIN: April 4th – 12th is National Robotics Week. There are multiple of ways of getting involved with #RoboWeek, with events taking place nationwide—see everything that’s going on here: https://bit.ly/2R0NgdM

Citizen Science Day
When: April 13th
Hashtag: #CitSciDay,
Handle: @CitSciAssoc
Website: www.citizenscience.org/events/citizen-science-day/

Tweet:
Citizen Science Day is April 13th! People around the world will join forces, doing
projects requested by scientists, & completing years of research in a single day.
Find #CitSciDay activities at your community library or complete a project here:
https://bit.ly/3bJ78tO

LinkedIN:
April 13th is #CitizenScience. This is real science done by citizens like you all around the world! A little of your time makes a big difference to researchers. Locate #CitSciDay activities at your community library or complete a project here: https://bit.ly/3bJ78tO

Earth Day
When: April 22
Hashtag: #EarthDay, #EarthDay2020
Handle: @EarthDayNetwork
Website: https://www.earthday.org

Tweet: April 22nd is #EarthDay. Today is as a reminder of how delicate our planet is and what we must do to protect it. We celebrate Earth Day to continue promoting environmental awareness and to remind us that we can protect the earth in our everyday lives as well.

LinkedIN:
April 22nd is #EarthDay. 2020 marks the 50th anniversary of Earth Day.
The fight for a clean environment continues with increasing urgency, as the effects of climate change become more and more apparent every day. Let’s appreciate, celebrate, and protect planet earth.