Launched on May 4th by Lyda Hill Philanthropies, the IF/THEN campaign is already making huge waves in its mission to highlight positive portrayals of women in STEM in science, media, fashion, education, philanthropy, entertainment, sports and beyond, in order to inspire and support women and girls in STEM. Their coalition members feature an impressive group, including the Girl Scouts, U.S. Soccer, the American Association for the Advancement of Science (AAAS), and National Geographic, to name only a few. And through IF/THEN’s partnership with Karlie Kloss and The Ad Council, they’ve already showcased women in the gaming industry on a powerful episode of Project Runway!
But this is just the beginning of the movement, and to connect more women STEM role models with middle school girls, both in person and in media outlets, the AAAS IF/THEN Ambassadors program is seeking 100 women to fill its ranks.
Applications to the AAAS IF/THEN Ambassadors program are now open to U.S-based women STEM professionals in a variety of fields – including research and development, sports and recreation, finance, fashion, gaming, engineering and manufacturing, entertainment, healthcare, retail, music, and more. The Ambassadors program will highlight these women who are contributing to these various fields, showing girls all the different career pathways they can pursue and how STEM impacts their lives every day. AAAS IF/THEN Ambassadors will gather for in-person summits, create personal press kits that highlight their stories and take their outreach to the next level, be featured in original entertainment and media content, and engage with middle school girls in formal and informal educational spaces.
Applications for the Ambassadors program are open April 1-July 21, 2019, but will be selected in two cycles, and the first deadline is coming up very soon on May 15th.